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Solution to Amazon.com "Out of Stock"
Here is a "Duh!" solution that came to me when Amazon.com ran out of copies of Rental Houses
last week (they do this every January because sales of financial books are slow during the holiday
season, and incredible when New Year's resolutions are made) - I listed all my damaged return
copies as used books at varying prices depending on condition, PLUS I listed my book as Used
Like New for $15.99. Boom, boom, boom, books went flying out the door.
When shipping status dropped from 3-4 weeks to 24 hours by the weekend, I sold one new book
at $15.99 and Amazon.com sold 50 for $18.95. Interesting how people will pay more for the
same book if they can buy it from Amazon.com instead of some unknown person, hmm? So I'm
not hurting Amazon's sales in any way, yet I'm saving some potentially lost sales when Amazon
runs out of stock.
Also look at Half.com (run by eBay). They take less than Amazon (15%, vs 15% + $1) and you
don't have to relist if the book doesn't sell in 60 days.
If you have a Pro Merchant account on Amazon.com (cost $39.99 per month) then they don't
charge the $1 and listings last forever. You can also say "I have X number of copies" so you don't
have to relist as a book sells (like your own book when Amazon runs out). I sell lots of other
books and my husband sells CDS and DVDs, well in excess of 40 per month total, so this is a
cheap and easy way for us to go.
Suzanne P. Thomas
Gemstone House Publishing
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